A critical aspect of any business is cost effective marketing. Rezware's Marketing module includes full management and tracking on your marketing campaigns and promotions, or simply "How did you hear about us?". This dynamic yet effective module operates transparently during the reservations process and provides detailed analysis reports that includes individual marketing campaign and/or promotion costs vs. revenue earned by each campaign or promotion. With the Rezware Marketing module you'll have reliable, accurate, and up to the second information on exactly how effective a specific marketing campaign or promotion is for your business, especially when budgeting funds for this extremely important aspect of your company.  

·  Openly customizable marketing type groupings, i.e. Magazine, Radio, Billboard, TV, Internet, etc.
·  Tracks campaign and/or promotion starting and ending dates, quantities and campaign costs,..i.e. 30 radio spots at $50 each, 10,000 direct mail pieces at $1 each, 2 for 1 promo for April, etc.
·  Auto prompt selection during reservations booking on non-expired campaigns or promotions